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Doing Research in Business and Management

Doing Research in Business and Management

139,04 €

139,04 €

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Ke, 28 loka - pe, 30 loka

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14 päivää avoin osto


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Tuotteen kuvaus

Understand the theory and techniques behind research methods used in business today Doing Research in Business Management, 2nd edition, by Mark Saunders and Philip Lewis, introduces you to the theory and techniques of research methods in an easy-to-follow and coherent way. The authors'' concise writing style, with clear tables and diagrams, brings the subject to life and makes it highly accessible. Covering all the areas of research, from reviewing secondary data or literature, or writing a research proposal, to completing an entire research project, the text guides you through each step with clear explanations and applications of the topic in hand. The 2nd edition includes new and updated features to support your learning throughout the book. Besides helpful ''Definition'' and ''Research in practice'' boxes, benefit from new resources such as: A glossary at the end of the book. An expanded chapter on secondary data. Consideration of the most recent research methods thinking (including the use of online research) Updated to include the latest developments in the field, this text will equip you with the knowledge you need to be able to carry out effective research in business management today.

Tuotenro

11f8026c-65ee-5385-badc-4ecaa7492e57

Kirjan tiedot

Formaatti

Unknown

Kieli

English

Sivumäärä

280

Julkaisupäivä

2017-10-27

Kustantaja

Pearson Education Limited

Tekijät

Mark Saunders and Mark Saunders,

Mitat

171 × 239 × 14 mm

Paino

416 g

ISBN

9781292133522

Alkuperämaa

GB

Doing Research in Business and Management

139,04 €

139,04 €

Muutama jäljellä

Ke, 28 loka - pe, 30 loka

Kotiinkuljetus


Turvallinen maksaminen

14 päivää avoin osto


Myyjä ja toimittaja