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Sugar Coated

Sugar Coated

53,61 €

53,61 €

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Pe, 16 loka - ti, 20 loka

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Tuotteen kuvaus

Pioneering scholar Marion Nestle joins forces with former cereal executive Lisa Sutherland to examine what cereal boxes reveal about American culture and food politics.   If you want to understand how the food business works, just have a look at a box of breakfast cereal. Hardly anything on supermarket shelves is bigger, bolder, or more deliberately designed. The fiercely competitive industry that brings us Cheerios, Froot Loops, and Trix sells a distinctly American dream: indulgence and health in one convenient package.   Cereal boxes chronicle our shifting national obsessions with health, ingredients, dietary advice, and American culture. They show us what sells food: cartoons for kids, athletes for men, weight loss for women. And hidden in the history of cereal package designs, we find clues to the corporate lobbying that shapes agricultural policy, health claims, and labeling regulations.  Sugar Coated unboxes the influence of cereal companies on food policy and the power of marketing, revealing, in the process, why Big Food is so good at selling profitable products regardless of their effects on health.

Tuotenro

cb75e1ec-d000-5956-a4c3-e5f52280ed05

Kirjan tiedot

Formaatti

Unknown

Kieli

English

Sivumäärä

268

Julkaisupäivä

2026-10-06

Kustantaja

University of California Press

Tekijät

Lisa Sutherland and Lisa Sutherland,

Mitat

229 × 152 × 0 mm

Paino

500 g

ISBN

9780520421271

Alkuperämaa

GB

Sugar Coated

53,61 €

53,61 €

Muutama jäljellä

Pe, 16 loka - ti, 20 loka

Kotiinkuljetus


Turvallinen maksaminen

14 päivää avoin osto


Myyjä ja toimittaja